Annual reports &independent evaluations Home / Inside HAB / Annual Reports and Independent Evaluations 2023 Annual Report Download 2023 Annual Report PDF Historical Annual Reports Select a file 2022 2021 2020 2019 2018 2017 2016 2015 2014 2013 2012 2011 2010 2009 2007-2008 2006-2007 2005-2006 2004-2005 2003-2004 2002-2003 Five-Year Evaluation of The Hass Avocado Board’s Promotion Programs: 2018 – 2022 Download PDF 2013–2017, 2008–2012, 2003–2007 Evaluation of the Hass Avocado Board’s Assessment Rate Download PDF 2018 - Price Elasticities of Demand for Fresh Hass Avocados Download PDF 2018 - HAB's Program to Fund Research into the Health and Nutrition Benefits of Consuming Avocados: Insights from Google Scholar and Google Trends Download PDF Updates & Resources Upcoming Meetings February 28, 2025 Finance Committee Meeting March 4 & 5, 2025 HAC/HAB Meetings May 28 & 29, 2025 HAC & HAB Meetings See agenda and materials Business Support Tools Q3 Holiday Report This report offers quarterly updates on the most recent holiday retail performance for fresh avocados. Download Now Latest press release Small Avocado Promotions Propel 2024 Summer Holiday Sales to Four-Year Highs MISSION VIEJO, CA – (January 30, 2025) – The 2024 summer holidays demonstrated strong growth for avocado sales, achieving four-year highs at retail. According to […] Read more HAB Happenings Avocados in Peru: Heading Towards Maturity In mid-2024, our collaborators at CIRAD traveled to Peru, to engage the industry in taking a in-depth look at the recent activities that have been taken in the production areas to capture an updated look at what our expectations are for the second-largest exporter of Hass avocados in the world. Read the latest HASS AVOCADO BOARD NEWSLETTERS Subscribe to HAB’s newsletters to receive industry updates straight to your inbox that will inform your decision-making process. First Name(Required) Last Name(Required) Company(Required) Country(Required)United StatesOtherSpecify Other Email(Required) I am an...(Required)(choose at least one) Avocado Producer/Grower Avocado Packer/Handler Avocado Marketer (Importer, Exporter, Retailer, Foodservice, Marketing Association) Other (consumer, analyst, student, media, vendor, etc.) Specify Other Subscribe me to:(Required) Hass Insights. Two emails every month that deliver studies and program highlights, category sales data, and key performance metrics for total produce, fruits & vegetables and avocados. Hass Grower Monthly. One monthly email with avocado volume data & projections and more. EmailThis field is for validation purposes and should be left unchanged.