Welcome to the
Hass
Avocado
Board
Your online resource for Hass Avocado industry data & research
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Latest HAB Happenings
July 22, 2025 Hass Avocado Board (HAB) New Strategic Plan for 2026-2030
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FRESH AVOCADOS – LOVE ONE TODAY®
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Volume Data & Projections
Highlights for Total U.S.
Last Week Actual(lbs)
58,798,005
Week 30: July 27, 2025
Current Week Projection(lbs)
63,961,567
Week 31: August 3, 2025
Next Week Projection(lbs)
71,819,750
Week 32: August 10, 2025
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Category Data
Highlights for Total U.S.
YTD Unit Sales
1,456,247,296
Week Ending: July 13, 2025
YTD Dollar Sales($)
$1,735,375,218
Week Ending: July 13, 2025
Quarterly Avocado Dollar Sales Trends
Avocados +7.0%
Produce +2.3%
Week Ending: June 30, 2025
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Inside HAB
The Hass Avocado Board (HAB) exists to help make avocados America’s preferred healthy food for every meal.
HAB is the only avocado organization that equips the entire global industry for success by collecting, focusing and distributing investments to maintain and expand demand for avocados in the United States.
HAB provides the industry with consolidated supply and market data, conducts nutrition research, educates health professionals, and brings people together from all corners of the industry to collectively work towards growth that benefits everyone. The organization also collects and reallocates funds to California and importer associations to benefit specific countries of origin in promoting their avocado brands to customers and consumers across the United States.
HAPRIO IMPACT
The Hass Avocado Promotion, Research and Information Order (HAPRIO) created the Hass Avocado Board (HAB), an industry-funded national program that has been recognized for being key to growing U.S. avocado consumption and driving value for producers and importers since its inception in 2002.