Take a closer look at the work being done by the Board to make avocados America’s favorite fruit.
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The BOLD Program
Join us, because BOLD brings out the best in all of us
The Classification of Avocados: Fruit or Vegetable? Industry Insights for Maximizing Marketing Potential
Is an avocado a fruit or a vegetable? Discover how this dual classification creates unique marketing opportunities for the industry.
USDA Announces New Board Members to Hass Avocado Board
On November 1, 2024 the U.S. Department of Agriculture announced the appointment of eight new members to the Hass Avocado Board.
Celebrating a Year of Scientific Achievement at the Avocado Nutrition Center
Discover how the Avocado Nutrition Center advanced science in 2024 with 8 new studies, 56 total publications since 2010, and groundbreaking research on avocados’ health benefits. A productive year awaits!
Learn About Top Q3 Sales Strategies: Insights from the Avocado Holiday Retail Recap
Discover key avocado sales insights from the latest Holiday Retail Recap, highlighting sales growth, pricing trends, and promotional efficiency to help you plan for Q3 holidays.
Avocado Nation – An American Success Story
Avocado Nation—An American Success Story is not just a film; it’s a reminder that together, we’ve built something extraordinary.
Fruit Attraction – Madrid October 8-10, 2024
How do you talk, learn and visit with avocado stakeholders from around the globe in just two days? You attend the Fruit Attraction trade show in Madrid, where the featured item of the entire show was the Avocado – that’s how!
Celebrating 5 Years of HAB Happenings
We were looking back over some of our earlier HAB Happenings posts, and we realized that we had just passed a milestone that we thought was worth celebrating!
Connecting with the U.S. Hispanic Market through Aguacates – Love One Today®
The U.S. Hispanic Market represents nearly 20% of the country’s population and has a purchasing power that is projected to exceed $2 trillion by 2025. Learn what Avocados – Love One Today® is doing to connect with this bicultural audience.
2024 Avocado Forum – Assessing The Future
Coming in October of 2024 the Hass Avocado Board (HAB) is going to be hosting an “Avocado Forum” entitled “Assessing the Future”.
Watch the HAB Webinar featuring the World Avocado Organization (WAO)
Join us on https://hassavocadoboard.com/webinars/ to view this extremely interesting webinar, and the attempt to help grow demand for fresh Hass avocados in the second largest market in the world, the EU 27 + U.K.
Avocado Geeks
Welcome to the AVOCADOGEEKS posts, only on the Hass Avocado Board LinkedIn Page feed. If you have not seen our “Avocado Insights” yet – you need to!!
Updates & Resources