Your online resource for Hass Avocado industry data & research
UPCOMING WEBINAR
Thursday, May 26
1-1:30PM PST
Leveraging Avocado’s Nutrition Story to Drive Demand
The Hass avocado has a powerful nutrition story, and the Hass Avocado Board is here to help you tell it and drive demand with a variety of free resources.
The Hass Avocado Board (HAB) exists to help make avocados America’s most popular fruit.
HAB is the only avocado organization that equips the entire global industry for success by collecting, focusing and distributing investments to maintain and expand demand for avocados in the United States.
HAB provides the industry with consolidated supply and market data, conducts nutrition research, educates health professionals, and brings people together from all corners of the industry to collectively work towards growth that benefits everyone. The organization also collects and reallocates funds to California and importer associations to benefit specific countries of origin in promoting their avocado brands to customers and consumers across the United States.
Empowering HAB advocates.
The “HAB Effect” is the ability for members to do things they wouldn’t be able to do without the collective power of the Hass Avocado Board (HAB) and for all members to amplify the work done by others for their own growth.
Leveraging Avocado’s Nutrition Story to Drive Demand
The Hass avocado has a powerful nutrition story, and the Hass Avocado Board is here to help you tell it and drive demand with a variety of free resources.
