Annual reports &independent evaluations Home / Inside HAB / Annual Reports and Independent Evaluations 2023 Annual Report Download 2023 Annual Report PDF Historical Annual Reports Select a file 2022 2021 2020 2019 2018 2017 2016 2015 2014 2013 2012 2011 2010 2009 2007-2008 2006-2007 2005-2006 2004-2005 2003-2004 2002-2003 Five-Year Evaluation of The Hass Avocado Board’s Promotion Programs: 2018 – 2022 Download PDF 2013–2017, 2008–2012, 2003–2007 Evaluation of the Hass Avocado Board’s Assessment Rate Download PDF 2018 - Price Elasticities of Demand for Fresh Hass Avocados Download PDF 2018 - HAB's Program to Fund Research into the Health and Nutrition Benefits of Consuming Avocados: Insights from Google Scholar and Google Trends Download PDF Updates & Resources Upcoming Meetings May 15, 2025 Finance Committee Meeting May 28 & 29, 2025 HAC & HAB Meetings September 2 & 3, 2025 HAC & HAB Meetings See agenda and materials Business Support Tools Q3 Holiday Report This report offers quarterly updates on the most recent holiday retail performance for fresh avocados. Download Now Latest press release Bagged Avocados Fuel Q4 Holiday Sales to Four-Year High MISSION VIEJO, CA – (April 3, 2025) – Bagged avocados played a key role in boosting retail sales of Hass avocados during the 2024 holiday […] Read more HAB Happenings Have you Registered To Vote For The Hass Avocado Board 2025 Nominees? Are you registered to vote for the 2025 Hass Avocado Board nominees? Time is running out! Eligible U.S. producers and importers have until Monday, April 21, 2025, to claim their vote—and their voice—in shaping the future of the avocado industry. This is your chance to support HAB’s mission of advancing avocado nutrition, sustainability, and success across the U.S. market. Don’t miss the opportunity to lead the change. Read the latest HASS AVOCADO BOARD NEWSLETTERS Subscribe to HAB’s newsletters to receive industry updates straight to your inbox that will inform your decision-making process. First Name(Required)Last Name(Required)Company(Required)Country(Required)United StatesOtherSpecify OtherEmail(Required) I am an...(Required)(choose at least one) Avocado Producer/Grower Avocado Packer/Handler Avocado Marketer (Importer, Exporter, Retailer, Foodservice, Marketing Association) Other (consumer, analyst, student, media, vendor, etc.) Specify OtherSubscribe me to:(Required) Hass Insights. Three emails every month with the latest new from HAB, retail studies and data insights, and key performance metrics for total produce, fruits & vegetables and avocados, plus top fruit trends and more! Hass Grower Monthly. One email every month with volume data, projections, and category data updates. CommentsThis field is for validation purposes and should be left unchanged.
