Driving Avocado Sales – One Click at a Time!
- DATEMarch 17, 2022 TIME1-1:30pm PST
Tim Madigan from The Partnering Group (TPG) retail consulting firm debuts the Avocado Growth eToolkit, the newest resource from HAB. The new eToolkit can be found within the Business Support Tools section of the website linked here. The evolution of grocery retail over the past two years sparks a ton of important questions and this webinar is designed to help you learn more. Avocados have exceptional opportunities within the online retail space (did you know nearly a third of shoppers are getting their avocados online? (2021 HAB Consumer Study)) and this tool can help to ensure the long-term growth of the avocado category as consumers continue to buy online.
The Hass Avocado Board’s job is to make avocados America’s most popular fruit – and it’s working. This includes ensuring that we’re supporting the industry in various places, like online retail. Check out this webinar to learn more.
Updates & Resources
September 21, 2022
HAC/HAB Board Meetings
Consumer Tracking Study 2022
A Look at Fresh Avocado Consumers’ Attitudes, Awareness and Usage
Latest Press Release
The Hass Avocado Board (HAB) Moves Into 20th Anniversary Year With Stronger Marketing & Communications Impact Under Leadership of Industry Veteran Gina Widjaja
HAB’s Avocado Nutrition Center Is Engaged in the Public Comment Process for 2025-2030 Dietary Guidelines for Americans
HAB’s Avocado Nutrition Center submitted comments on the proposed scientific questions to be addressed by the 2025 Dietary Guidelines Advisory Committee.