Author: JASON GARTHOFFNER
How a Decade of Supporting Why Avocados Are “Extra” Is Moving the Industry Forward
MISSION VIEJO, Calif. (July 27, 2023) – As the avocado industry continues to boom in sales and pop culture, Fresh Avocados – Love One Today® […]
Hass Avocados Proved Lucky for St. Patrick’s Day Sales
MISSION VIEJO, CA – (July 5, 2023) –St. Patrick’s Day drove higher avocado volume as shown by the recently released holiday retail recap report from […]
Webinar Spotlights How Hass Avocado Board’s U.S. Strategy for Building Demand Inspires Industry Globally
MISSION VIEJO, CA – (May 18, 2023) – Leadership from the Hass Avocado Board (HAB) recently presented to an international audience of over 1,160 delegates […]
Fall and Winter Holidays Generate Increased Avocado Sales During Fourth Quarter
MISSION VIEJO, CA – (April 28, 2023) – Shoppers celebrated fall and winter holidays with delicious avocado dishes driving sales of fresh Hass Avocados during […]
Hass Avocado Board (HAB) Congratulates a ‘BOLD’ New Class of Avocado Industry Leaders
MISSION VIEJO, CA – (March 30, 2023) – A new generation of leaders has graduated from the Hass Avocado Board (HAB) Board Leadership Development (BOLD) program […]
New Hass Avocado Board Executive Committee Announced for 2023 Board Year
MISSION VIEJO, Calif. (December 13, 2022) – The Hass Avocado Board (HAB) has announced its newly-elected executive committee board members that will be serving for […]
The Hass Avocado Board (HAB) Makes “BOLD” Moves in 2022
MISSION VIEJO, Calif. (November 29, 2022) – As the booming $7 billion avocado industry in the U.S. is continually navigating opportunities as well as challenges […]
New Study Highlights Evolution in Avocado Seasonality
MISSION VIEJO, CA (November 15, 2022) – Avocados continue to grow in popularity and are purchased year-round in the United States. However, new data suggests […]
Spring Holidays Generate Nearly $180 Million in Retail Avocado Sales
MISSION VIEJO, CA – (October 10, 2022) – Rising Hass avocado average selling prices (ASP) drove higher retail sales during second quarter holidays. A recent […]
Avocado Industry Leaders Recognized for “Making It Happen”
MISSION VIEJO, Calif. (September 22, 2022) – Following an extensive call for nominations, the Hass Avocado Board (HAB) named the recipients of its 20th Anniversary […]
Study Reveals Fastest Growing Retail Channels for Avocado Purchases
MISSION VIEJO, CA (August 8, 2022) – Developing a deeper understanding of fresh avocado shoppers purchase trends and behaviors helps marketers and retailers create strategies […]
First Quarter Holidays Reached Double-Digit Dollar Growth
MISSION VIEJO, CA – (July 12, 2022) – Sales of Hass avocados kicked off the new year with four-year record highs through first quarter key […]