2021-2025: Ensuring the Hass Avocado Industry’s Success
What should the Hass avocado industry be prepared for in five years? What resources will help me prepare my business for the future? What is HAB’s plan to support the industry’s growth? Why should I count on HAB to be a catalyst for action and a reason to be confident?
Join HAB’s first-ever webinar especially designed for members of the Hass avocado industry to get the answers to these questions and more.
Date: June 17, 2021
Time: 1-1:30pm PST
HAB’s job is to make avocados America’s most popular fruit – and it’s working. Learn more in this brief 30-minute webinar where you will hear directly from HAB Executive Director Emiliano Escobedo. He will discuss HAB’s mission and vision that will lead the industry from 2021 to 2025, along with the strategic priorities that will result in valuable insights and resources for your business. The webinar will also focus on how key issues such as sustainability and nutrition will play significant roles in the future of the industry. A brief presentation will be followed by live Q&A. All interested members of the industry are invited to attend this free webinar.
Don’t miss this opportunity to engage in an important conversation around the future of the industry and have your questions answered. Register for the webinar today to receive a calendar invitation and email reminder.
This will be the first in a series of new webinars from HAB staff and subject matter experts who will share timely information about topics of importance to the Hass avocado industry. Just like “2021-2025: Ensuring the Hass Avocado Industry’s Success,” future webinars will focus on sharing knowledge critical to the industry’s success and provide the opportunity to ask questions.
All HAB webinars are free to attend and offer the chance to engage in your areas of interest and obtain valuable insights for your business.
Webinars are just one of the ways HAB brings people together from all corners of the industry to work collectively toward orderly growth that benefits everyone.
Other Happenings
Regional Category Research Reveals Key Actions and Opportunities To Grow Avocado Sales Across the United States
Latest “Regional Category Development Drivers” study identifies Key Drivers of Category Development by Region to Maximize Retail Sales of Hass Avocados.
Fresh Avocados – Love One Today® Connects with Hundreds of Health Professionals Advocating for Healthy Food and Lifestyle Changes
Annual conference aims to give health professionals the tools to discuss food choices that are both healthy and delicious with their patients, with support from Love One Today.
New Online Process is Now Accepting Nominations for Open Seats on Hass Avocado Board
If you have a passion for the future of the avocado industry, consider getting involved in the 2023 nomination and voting process to fill ten board member seats. Read for the key dates and information on the new online system.
Updates & Resources
While the concept of data sharing is as old as HAB itself, in the early days, the quality was hampered by the pervasive mistrust among the HAB partners. Yet, over time as collaboration and cooperation evolved, so did the credibility and quality of the data inputs. The key players saw the value and built the Avocado Volume and Inventory System (AVIS) which became a widely successful global industry intelligence engine providing invaluable information related to U.S. avocado supply, inventory and sales.