HAB Graphic Video – Why Register on HAB.com

The Hass Avocado Board updated its industry facing website HassAvocadoBoard.com back in mid-2019. With that refresh we improved graphics, restructured data sets, reorganized the site for ease of use, and created website locations designed specifically for growers and marketers of avocados, to put tools and data that was helpful to them, and in their daily businesses, at their fingertips.

The overhaul was also done to make the website more user friendly to people utilizing handheld devices to access the site. These changes, enhancing both data and graphics, and growing the number of tools for the industry’s use, has been met with overwhelming support. However, we know there is still a portion of the industry that does not fully know what is available on the site for them to access, free of charge, to help them run their avocado business.

So, we created the HAB Graphic video “Why Register on HAB.com” to help shed even more light on the site, and to invite all avocado industry stakeholders to join us on our mission to help make avocados America’s favorite fruit. It is a short, information packed, two and a half minutes outlining the features of the site, it’s main elements, both old and new, and presents the site to users highlighting aspects that we hope you find useful and informative.

Please take a few moments, and click on the video, and if you have not already done so, register on HassAvocadoBoard.com today. This action will enhance your experience, and your expertise, with the tools and data provided by HAB. Also, don’t forget to register for our monthly avocado newsletter Hass Insights, that will be delivered directly to your inbox.

Remember, HAB is the only independent avocado organization, and we equip the entire industry for success.

Watch the Video

Other Happenings

Celebrating 15 Years of Loving Avocado Toast

July 21, 2021

Join the celebration of the 15th Anniversary of Avocado Toast by getting the fan favorite recipes at LoveOneToday.com/toast and SaboreaUnoHoy.com/pantostado. Check out the complete listing of America’s top 15 toppings and let it inspire creativity for your next avocado toast masterpiece.

HAB Webinar: The Hass Avocado Shoppers You Must Have to Grow Sales

July 21, 2021

Learn more in a brief 30-minute webinar where you will hear directly from Steven Muro of Fusion, whose team fielded HAB’s recent study focused on the avocado shopper and how to drive sales. As the only avocado organization that equips the entire industry for success, HAB offers insights and detailed retail information that can help focus efforts on actions and opportunities to drive avocado sales as the industry looks to the future.

Taking Every Opportunity To Engage New Advocates for Avocados

July 21, 2021

Our Executive Director, Emiliano Escobedo, jumped at the chance to engage a UC Davis Ag Marketing class with his experience in avocado marketing. Here is a recount of his experience and why this chance to engage young minds with the topic of agricultural marketing resonated so deeply with him.