Your HAB Monthly Update – Avocado Volume Data & Projections and More Right to your Inbox

HAB is committed to making avocados America’s most popular fruit and to equip our industry for success. That is why earlier this summer we launched a brand-new monthly newsletter developed for our producer/grower stakeholder audience.

HAB’s insights and actionable data are now delivered directly to producers’ inboxes regularly. The up-to-date volume and projections data allows recipients to know about the volume efforts of their neighbors and other sources of fruit headed to the marketplace as they make decisions about harvesting their crop and their go-to-market plans. Additionally, we supplement the volume and projections data with the latest avocado retail category data from IRI, which provides a picture of consumer demand at retail. The data and information in the newsletter are intended to provide producers with the most complete insights available from trusted sources into market dynamics in the U.S.

We have also included the most recent HAB Happenings posts to inform producers about the ongoing work of the Hass Avocado Board. We feature upcoming meetings and events hosted by HAB that anyone can attend.

This new monthly offering was developed with the grower/producer firmly in mind. It gives readers easy access to information to support the decision-making process of when to harvest and go to market, learn about HAB’s work, and engage with other stakeholders during meetings and events.

The Hass Avocado Board makes things happen for the industry that will help you make things happen for your business; we call this the HAB effect. As always, you can count on HAB to be a catalyst for action and a reason to be confident in our industry.

Register for the Monthly Newsletter Here


Want to dig deeper? More details are just a click away, available 24/7, on HassAvocadoBoard.com.

Recent Happenings

Advancing Avocado Science: New Research Highlights Gut Health Benefits

March 17, 2025

The Avocado Nutrition Center advances science by supporting research, including a study linking daily avocado intake to changes in the gut microbiome.

Avocados in Peru: Heading Towards Maturity

March 10, 2025

In mid-2024, our collaborators at CIRAD traveled to Peru, to engage the industry in taking a in-depth look at the recent activities that have been taken in the production areas to capture an updated look at what our expectations are for the second-largest exporter of Hass avocados in the world.

Hass Avocado Board Launches 2025 Online Nominations, Invites Industry Leaders To Shape the Future of Avocado Success

March 3, 2025

Hass Avocado producers or importers can nominate themselves or another person by completing and submitting the corresponding form online no later than April 1, 2025.
Get started now at: HassAvocadoBoard.com/Nominations