Press Releases
Learn about the latest news from the Hass Avocado Board.
View Showing 25 – 36 of 118 press releases
Avocado Sales Elevated by Higher Prices During Third Quarter Holidays
MISSION VIEJO, CA – (January 31, 2023) – Dollar sales of fresh Hass Avocados rose during summer holidays as average sales price (ASP) increased over […]
New Hass Avocado Board Executive Committee Announced for 2023 Board Year
MISSION VIEJO, Calif. (December 13, 2022) – The Hass Avocado Board (HAB) has announced its newly-elected executive committee board members that will be serving for […]
The Hass Avocado Board (HAB) Makes “BOLD” Moves in 2022
MISSION VIEJO, Calif. (November 29, 2022) – As the booming $7 billion avocado industry in the U.S. is continually navigating opportunities as well as challenges […]
New Study Highlights Evolution in Avocado Seasonality
MISSION VIEJO, CA (November 15, 2022) – Avocados continue to grow in popularity and are purchased year-round in the United States. However, new data suggests […]
Spring Holidays Generate Nearly $180 Million in Retail Avocado Sales
MISSION VIEJO, CA – (October 10, 2022) – Rising Hass avocado average selling prices (ASP) drove higher retail sales during second quarter holidays. A recent […]
Avocado Industry Leaders Recognized for “Making It Happen”
MISSION VIEJO, Calif. (September 22, 2022) – Following an extensive call for nominations, the Hass Avocado Board (HAB) named the recipients of its 20th Anniversary […]
Study Reveals Fastest Growing Retail Channels for Avocado Purchases
MISSION VIEJO, CA (August 8, 2022) – Developing a deeper understanding of fresh avocado shoppers purchase trends and behaviors helps marketers and retailers create strategies […]
First Quarter Holidays Reached Double-Digit Dollar Growth
MISSION VIEJO, CA – (July 12, 2022) – Sales of Hass avocados kicked off the new year with four-year record highs through first quarter key […]
The Hass Avocado Board (HAB) Moves Into 20th Anniversary Year With Stronger Marketing & Communications Impact Under Leadership of Industry Veteran Gina Widjaja
MISSION VIEJO, Calif. (June 14, 2022) – As strategic promotion is credited for being instrumental to growing demand for fresh Hass avocados, the Hass Avocado […]
The Hass Avocado Board Celebrates 20 Years of “Making it Happen”
MISSION VIEJO, Calif. (June 1, 2022) – This year marks the 20th anniversary of the Hass Avocado Board (HAB). Since 2002, HAB has helped drive business growth […]
The Hass Avocado Board Continues Industry Webinar Series with Nutrition Spotlight
MISSION VIEJO, Calif. (May 9, 2022) – The Hass Avocado Board (HAB) is hosting the next installment in its complimentary industry webinar series, on May 26, 2022, […]
Fresh Hass Avocados Ring in Holiday Retail Dollar Sales
MISSION VIEJO, CA – (April 4, 2022) –Avocado dollar sales during the fall and winter holidays of 2021 soared to new record breaking highs. The […]
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